Sebnem Eler of O'Couture tells about her experience throughout her entrepreneurial journey. She candidly shares the ups and downs of launching a new business, in particular a fashion line, from scratch. Her line is called O’Couture. The name O'Couture is homage to the beautiful Orange County, which has become a very nurturing and generous homeland to her over the last 11 years.... Please notice the initials for O'Couture => O.C.